SEO & Google Ranking
Strategic optimization that gets you found on Google and AI search engines.
Get Found Where Your Customers Are Searching
SEO isn't just about ranking on Google anymore—it's about being visible wherever your potential customers are looking. I've been studying and practicing SEO since high school when I launched my first blog, and today I manage SEO strategy for a multi-million dollar company.
My approach focuses on organic search optimization and AI readability, ensuring your brand shows up not only in traditional Google searches but also in AI-powered search tools like ChatGPT, Perplexity, and other emerging platforms. When someone asks an AI about services in your industry, your business should be part of the answer.
Why SEO Matters
Why SEO Matters More Than Ever
Organic Traffic
Free, qualified visitors who are actively searching for what you offer. No ad spend required once you rank.
AI Search Ready
Optimization for AI tools means your brand gets recommended when people ask ChatGPT or other AI assistants for suggestions.
Long-Term Results
Unlike paid ads that stop when you stop paying, good SEO keeps delivering results month after month.
Local Visibility
Show up when people in Grand Rapids and surrounding areas search for your services locally.
What's Included
Keyword Research & Strategy
Identify the exact terms your customers are searching for
On-Page Optimization
Optimize every page for search engines and user experience
Technical SEO
Site speed, mobile optimization, and clean code structure
AI Readability Optimization
Structured content that AI search tools can easily understand and recommend
Proven SEO Experience
I started learning SEO as a teenager when I launched my first blog, teaching myself how to rank content and drive organic traffic. What began as curiosity turned into years of hands-on experience.
Today, I manage SEO strategy for a multi-million dollar company, where I've seen firsthand what works at scale. I combine that corporate-level expertise with the personal attention your small business deserves.
My focus is on sustainable, white-hat SEO tactics that deliver real results—no shortcuts, no black-hat tricks, just strategic optimization that helps you rank higher and stay there.
Optimized for the Future of Search
Search is evolving. More people are using AI tools like ChatGPT, Perplexity, and Google's AI Overviews to find businesses and services. Traditional SEO isn't enough anymore.
I optimize your content not just for Google's algorithm, but for AI readability. This means structuring your website content in a way that AI tools can easily parse, understand, and recommend when users ask for suggestions in your industry.
Structured Data
Schema markup that helps AI understand your business
Clear Hierarchy
Content organized so AI can extract key information
Natural Language
Content that answers questions the way people actually ask them
Ready to Rank Higher?
Let's get your business showing up where your customers are searching—on Google, in AI tools, and everywhere in between.
Get an SEO Audit